In the highly competitive self-storage industry, mastering your sales funnel is crucial for turning inquiries into loyal customers. A well-structured sales funnel guides prospects from awareness to action with intentional messaging, follow-up, and service strategies. Start by understanding who manages your funnel—on-site teams, off-site reps, or a hybrid model—and tailor your process to ensure each lead is nurtured effectively. Clear communication is essential. Train your team to build rapport quickly during phone calls, capturing key details early, and ensuring your phone systems, call tracking, and coaching tools are functioning flawlessly.…
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Recent Self-Storage Transactions: 07.24.2025 – 07.29.2025
The latest batch of self-storage transactions highlights continued investor focus on scale, geographic diversification and operational integration. Deals spanned both suburban and high-density urban markets – including Texas, Florida, California, New Jersey and New York – sustained confidence in core and secondary regions with favorable demographic trends. A mix of single-asset and multi-property portfolio acquisitions indicates ongoing efforts to establish brand presence and enhance platform efficiency. Properties included stabilized income-producing facilities, recently built climate-controlled sites, and assets with RV and boat storage, underscoring demand for both traditional and lifestyle-oriented storage…
Build, Buy, Sell
Over the past decade, the influence of Private Equity investing in all aspects of the self-storage industry has been profound. Up until late 2002, when NCREIF (National Council of Real Estate Investment Fiduciaries) started tracking self-storage as an asset class, there were the REITs and private sources of capital, with very few sources in between. Private Equity started investing in the industry in earnest in the mid-2010s and now accounts for almost half of all self-storage investing (Preqin, Yardi, Nareit). Hold Period A few of the impacts include a more…
Sell Your Facility for 20% More with Seller Financing
We’re seeing an increasing number of self-storage deals closing with the seller being the lender and financing the deal. Any facility we list for sale with seller financing available always attracts higher levels of buyer interest, which results in more offers and an eventual sale price 15-20% higher than the market. As an added benefit, the seller doesn’t have to figure out how to invest the sale proceeds, and they receive monthly interest payments during the loan term. Loan terms are always negotiated between buyer and seller, and the most…
StateStreet Group, LLC (SSG) Announces Grand Opening of its Newest StowAway Self Storage Facility in Jackson, MS
StateStreet Group, LLC (SSG) is pleased to announce the grand opening of its newest StowAway Self Storage facility in Jackson, near the north Fondren neighborhood. Located at 5330 N. State Street, the facility delivers more than 34,000 square feet of premier storage space with over 250 units, designed to meet a wide range of residential and commercial storage needs. “We’re excited to introduce our latest facility in this community, offering the convenience and flexibility our StowAway customers expect,” said SSG President Justin Peterson. StowAway Fondren is a modern, fully fenced…
Featured Broker: Tom De Jong, MBA, SIOR
Tom De Jong, Executive Vice President of Colliers specializes in the sale, development and disposition of self storage and industrial assets throughout the U.S. and has completed transactions totaling in excess of $1 billion worth of consideration with recent closings in Pennsylvania, New Jersey, Indianapolis, Milwaukee, San Diego, Sacramento, San Jose/Silicon Valley and Washington State. Tom is an SIOR designee. The SIOR designation stands unchallenged for excellence in the performance of real estate services and is universally recognized as the prerequisite in the selection of a commercial real estate broker,…
Inland, Devon Completes Self-Storage Adaptive Reuse Project in St. Louis, Missouri
Inland Real Estate Investment Corp. and Devon Self Storage have completed an 80,217-square-foot self-storage facility with 797 units in St. Louis. The project at 4222 Union Blvd. involved the conversion of a warehouse into a climate-controlled self-storage property. The three-story facility features a 24-hour security system and is situated near I-70. Approximately 75 per cent of St. Louis’ self-storage inventory is comprised of converted properties from prior uses, according to Inland, which maintains a self-storage portfolio of more than $1.8 billion in assets under management. Devon currently manages 190 properties…
Self Storage Opens with Professional Management in Monroe, Georgia
Local owners of Self Storage Monroe proudly announce the acquisition of the self-storage facility at 1110 North Broad Street, Monroe, Georgia 30656. This facility, being managed by Absolute Storage Management (Absolute), features 647 units totaling 89,525 rentable square feet. It offers safe and secure climate-controlled, non-climate-controlled, and parking unit options to the local communities of Carolina Bold Springs, Walnut Grove, and Bold Springs. Monroe OZ Partners LLC has contracted with Absolute Storage Management (Absolute) to provide professional self-storage management services, and the facility is officially under Absolute’s management as of…
Marcus & Millichap Releases Midyear 2025 Southeast Florida Self-Storage Investment Outlook Report
Marcus & Millichap (NYSE: MMI), a leading commercial real estate brokerage firm specializing in investment sales, financing, research and advisory services, has published its midyear 2025 Southeast Florida Self-Storage Investment Outlook. “Southeast Florida’s self-storage sector continues to benefit from robust in-migration and resilient demand, even as the pace of growth moderates,” said Harrison Rein, vice president / regional manager of Marcus & Millichap’s Fort Lauderdale office. “Vacancy remains below pre-pandemic levels, and despite elevated construction, pricing power is supported by tight housing conditions and population expansion.” Marcus & Millichap’s Midyear…
Precision Global Corporation Partners with CubeSmart to Manage Four Strategic Storage Facilities Across Texas
CubeSmart (CUBE, Financial) partners with Precision Global Corporation to manage four storage facilities in Texas The partnership adds a modest 0.3% to CubeSmart’s existing portfolio of over 1,300 properties This venture aligns with Precision Global’s strategy to expand its national self-storage portfolio CubeSmart (CUBE), the third-largest self-storage operator in the United States, has entered a partnership with Precision Global Corporation (PGC) to oversee the management of four key storage facilities in Texas. This collaboration, effective July 25, 2025, represents a strategic expansion for both companies, focusing on enhancing customer experience…