{"id":12172,"date":"2026-07-15T16:03:59","date_gmt":"2026-07-15T16:03:59","guid":{"rendered":"https:\/\/listselfstorage.com\/us\/industry-insights\/?p=12172"},"modified":"2026-07-16T07:14:27","modified_gmt":"2026-07-16T07:14:27","slug":"sunny-storage-selects-white-label-storage-to-manage-new-clermont-fl-facility","status":"publish","type":"post","link":"https:\/\/listselfstorage.com\/us\/industry-insights\/sunny-storage-selects-white-label-storage-to-manage-new-clermont-fl-facility\/","title":{"rendered":"Sunny Storage Selects White Label Storage to Manage New Clermont, FL Facility"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\n<span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.listselfstorage.com\/us\/vendors\/profile\/White-Label-Storage\" target=\"_blank\" rel=\"noopener noreferrer\">White Label Storage<\/a><\/span>, a leading third-party self-storage management company, today announced its partnership to manage <b>Sunny Storage<\/b>, a newly developed 1,059-unit Class A facility in Clermont, Florida.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">The facility opened its doors on July 1, 2026, adding significant capacity to one of Central Florida&#8217;s fastest-growing markets and expanding White Label Storage&#8217;s footprint in the Southeast.<\/span><\/span><\/span><\/p>\n<p><img loading=\"lazy\" class=\"wp-image-12174 alignleft\" src=\"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-content\/uploads\/2026\/07\/wl-1.png\" alt=\"\" width=\"265\" height=\"176\" \/><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Sunny Storage represents the first self-storage development for the ownership group and the beginning of a broader strategy to grow its presence throughout Central Florida.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">This new partnership includes the implementation of White Label Storage&#8217;s comprehensive revenue management strategies, targeted digital marketing campaigns, and dedicated customer support, giving Sunny Storage the infrastr<\/span><\/span><\/span><img loading=\"lazy\" class=\"wp-image-12175 alignright\" src=\"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-content\/uploads\/2026\/07\/wl-2.png\" alt=\"\" width=\"266\" height=\"156\" \/><span style=\"color: #222222; font-family: Lato, 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: medium;\">ucture it needs to hit the ground running from its very first month of operation.<\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">White Label Storage will be guiding Sunny Storage through its full lease-up phase, bringing dynamic revenue management, targeted digital marketing campaigns, and professional on-site management to a facility starting from zero occupancy.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\">\u201c<span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">We\u2019re excited to welcome Sunny Storage to our portfolio and to partner with ownership at the very start of their self storage journey,\u201d said Peter Smyth, Co-Founder and CEO of White Label Storage.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\">\u201c<span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Partnerships like this reflect the direction our business is heading as we continue growing our portfolio of Class A self storage assets. We appreciate the opportunity to help maximize the property\u2019s performance from day one and support the ownership team\u2019s long-term growth strategy.\u201d<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Sunny Storage features primarily indoor climate-controlled units, with drive-up non-climate-controlled units available on three sides of the building. With unit options built to serve both residential and commercial tenants, the facility is well-positioned to capture demand across the Clermont market from day one.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">With this latest partnership, White Label Storage continues to solidify its position as a trusted management partner for owners and investors at every stage of the facility lifecycle, from ground-up developments and lease-ups to stabilized assets and large multi-state portfolios.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: large;\"><b>About <a href=\"https:\/\/www.listselfstorage.com\/us\/vendors\/profile\/White-Label-Storage\" target=\"_blank\" rel=\"noopener noreferrer\"><u>White Label Storage<\/u><\/a><\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\"><a href=\"https:\/\/www.listselfstorage.com\/us\/vendors\/profile\/White-Label-Storage\" target=\"_blank\" rel=\"noopener noreferrer\"><u>White Label Storage<\/u><\/a> is a market-leading storage management company. Their holistic approach to operations, revenue management, and digital marketing enables owners and operators to lower costs, improve NOI, and spend less time on day-to-day administration. With a rapidly growing portfolio of over 300 facilities across 40 states, White Label provides the tools and expertise owners need to compete in today\u2019s evolving storage market.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: large;\"><b>About Sunny Storage<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\"><u>Sunny Storage<\/u> is a newly developed self-storage facility located in Clermont, Florida. The 1,059-unit property offers a combination of indoor climate-controlled and drive-up storage units designed to provide secure, convenient storage solutions for homeowners, businesses, and local residents.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\"><span style=\"text-decoration: underline;\"><strong>Source<\/strong><\/span>: <a href=\"https:\/\/www.listselfstorage.com\/us\/vendors\/profile\/White-Label-Storage\" target=\"_blank\" rel=\"noopener noreferrer\"><u>White Label Storage<\/u><\/a><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>White Label Storage, a leading third-party self-storage management company, today announced its partnership to manage Sunny Storage, a newly developed 1,059-unit Class A facility in Clermont, Florida. The facility opened its doors on July 1, 2026, adding significant capacity to one of Central Florida&#8217;s fastest-growing markets and expanding White Label Storage&#8217;s footprint in the Southeast. Sunny Storage represents the first self-storage development for the ownership group and the beginning of a broader strategy to grow its presence throughout Central Florida. This new partnership includes the implementation of White Label Storage&#8217;s&hellip;<\/p>\n","protected":false},"author":13,"featured_media":12173,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6,21],"tags":[],"gutentor_comment":0,"_links":{"self":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/12172"}],"collection":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/comments?post=12172"}],"version-history":[{"count":4,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/12172\/revisions"}],"predecessor-version":[{"id":12181,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/12172\/revisions\/12181"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/media\/12173"}],"wp:attachment":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/media?parent=12172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/categories?post=12172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/tags?post=12172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}