{"id":12386,"date":"2026-08-19T07:00:30","date_gmt":"2026-08-19T07:00:30","guid":{"rendered":"https:\/\/listselfstorage.com\/us\/industry-insights\/?p=12386"},"modified":"2026-08-19T07:00:30","modified_gmt":"2026-08-19T07:00:30","slug":"why-you-should-attend-the-show","status":"publish","type":"post","link":"https:\/\/listselfstorage.com\/us\/industry-insights\/why-you-should-attend-the-show\/","title":{"rendered":"Why You Should Attend THE Show!"},"content":{"rendered":"


\n\"\"<\/a>The self-storage industry does not need another trade show that looks and feels like every other one. That is why Modern Storage Media created something different with THE Show<\/a><\/span>, taking place Nov. 4 to 6 at the Georgia World Congress Center in Atlanta.<\/span><\/span><\/span><\/p>\n

This is more than an exhibit hall surrounded by educational sessions. THE Show was designed as a complete industry experience\u2014bringing together the people, information, connections, and opportunities you need to compete in today\u2019s rapidly changing self-storage market.<\/span><\/span><\/span><\/p>\n

We have assembled an outstanding lineup of speakers representing every corner of the industry. Attendees will hear from leading operators, developers, investors, brokers, architects, general contractors, technology experts, and management professionals. Our general sessions will feature prominent national voices, including CNN political commentator Scott Jennings, along with Jefferson Shreve and Troy Downing\u2014two self-storage leaders whose experience reaches well beyond the industry.<\/span><\/span><\/span><\/p>\n

The educational program will address the real issues facing owners, operators, and developers. Each presentation will offer new information to add to your wheelhouse. Whether you are trying to finance a project, improve facility performance, understand changing customer behavior, navigate construction challenges, or determine when to buy, sell, or expand, you will find practical information you can take home and put to work.<\/span><\/span><\/span><\/p>\n

THE Show<\/a><\/span> will also introduce the Deal Room, powered by TractIQ, which provides a dedicated space for serious conversations about properties, investment opportunities, and transactions. It is another way we are creating meaningful business opportunities rather than hoping attendees meet the right person in a crowded hallway.<\/span><\/span><\/span><\/p>\n

We have deliberately avoided scheduling educational sessions during exhibit hall hours. You should not have to choose between hearing an important speaker and meeting vendors who can help your business. You will have time to explore new products, services, and technology and have productive conversations without constantly watching the clock.<\/span><\/span><\/span><\/p>\n

Beyond education and business, THE Show<\/a><\/span> will offer experiences you will not find at a typical conference. Our opening reception at the Georgia Aquarium will provide an unforgettable setting to reconnect with colleagues and forge new relationships. Our awards gala will honor the exceptional managers and facilities representing the best of self-storage.<\/span><\/span><\/span><\/p>\n

We are also working to make attendance more affordable. Through THE Show\u2019s affiliate program, you can receive a registration discount. For more information, contact\u00a0<\/span><\/span><\/span>amaris.solis@storelocal.com<\/u><\/span><\/span><\/span> before registering. We are also offering THE Show attendees an exclusive airline discount through Delta Air Lines to help reduce travel costs.<\/span><\/span><\/span><\/p>\n

Attending an industry event requires an investment of time and money, and we understand that companies must choose carefully. But the greatest cost may be the opportunity missed: the idea you did not hear, the relationship you did not build, the solution you did not discover, or the deal you were not in the room to discuss.<\/span><\/span><\/span><\/p>\n

THE Show<\/a><\/span> is being built around the way business really happens\u2014in conversations, introductions, shared experiences, and access to people who understand your challenges.<\/span><\/span><\/span><\/p>\n

So, why not take advantage of the available registration and airline discounts and join us in Atlanta? I look forward to seeing you there!<\/span><\/span><\/span><\/p>\n

Published by<\/b>:
\n<\/span><\/span><\/span>Poppy Behrens
\n<\/span><\/span><\/span>Publisher
\n<\/span><\/span><\/span>Modern Storage Media<\/span><\/span><\/span><\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The self-storage industry does not need another trade show that looks and feels like every other one. That is why Modern Storage Media created something different with THE Show, taking place Nov. 4 to 6 at the Georgia World Congress Center in Atlanta. This is more than an exhibit hall surrounded by educational sessions. THE Show was designed as a complete industry experience\u2014bringing together the people, information, connections, and opportunities you need to compete in today\u2019s rapidly changing self-storage market. We have assembled an outstanding lineup of speakers representing every…<\/p>\n","protected":false},"author":13,"featured_media":12084,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6,21],"tags":[],"gutentor_comment":0,"_links":{"self":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/12386"}],"collection":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/comments?post=12386"}],"version-history":[{"count":1,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/12386\/revisions"}],"predecessor-version":[{"id":12387,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/12386\/revisions\/12387"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/media\/12084"}],"wp:attachment":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/media?parent=12386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/categories?post=12386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/tags?post=12386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}