{"id":9100,"date":"2025-06-03T14:38:25","date_gmt":"2025-06-03T14:38:25","guid":{"rendered":"https:\/\/listselfstorage.com\/us\/industry-insights\/?p=9100"},"modified":"2026-02-13T10:34:39","modified_gmt":"2026-02-13T10:34:39","slug":"lockhart-storage-centers-select-white-label-storage-as-management-partner","status":"publish","type":"post","link":"https:\/\/listselfstorage.com\/us\/industry-insights\/lockhart-storage-centers-select-white-label-storage-as-management-partner\/","title":{"rendered":"Lockhart Storage Centers Select White Label Storage as Management Partner"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\n<img loading=\"lazy\" class=\"aligncenter wp-image-9101 size-full\" src=\"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-content\/uploads\/2025\/06\/blog-lockhart.jpg\" alt=\"\" width=\"1500\" height=\"996\" \/><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">White Label Storage has added six Lockhart Storage Centers facilities to its portfolio, further expanding its footprint in the Southeast and reinforcing its position as one of the fastest growing third-party management companies in the industry.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\">\u201c<span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">We\u2019re proud to expand our relationship with Lockhart Storage Centers,\u201d said Jennifer Barroqueiro, Vice President of Operations at White Label Storage. \u201cFollowing the strong performance at Davenport, Lockhart entrusted us with the management of their additional Class A facilities in Florida, and we\u2019ve already hit the ground running.\u201d<\/span><\/span><\/span><\/p>\n<figure id=\"attachment_9102\" aria-describedby=\"caption-attachment-9102\" style=\"width: 1360px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-9102 size-full\" src=\"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-content\/uploads\/2025\/06\/Davenport-1.png\" alt=\"\" width=\"1360\" height=\"765\" srcset=\"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-content\/uploads\/2025\/06\/Davenport-1.png 1360w, https:\/\/listselfstorage.com\/us\/industry-insights\/wp-content\/uploads\/2025\/06\/Davenport-1-500x280.png 500w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/><figcaption id=\"caption-attachment-9102\" class=\"wp-caption-text\">Lockhart Storage Centers, Davenport, FL<\/figcaption><\/figure>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">White Label Storage initially launched management end of February at the property in Davenport, FL. After strong early results, Lockhart Storage Centers expanded the partnership, selecting White Label Storage to manage all six of their facilities.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Here are the results from the first three months at Davenport:<\/span><\/span><\/span><\/p>\n<ul>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">210 units rented in less than three months, leading to 29% occupancy<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">84% of tenants have signed on for tenant protection<\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">21 5-star reviews illustrate the quality of the facility and consistent customer satisfaction<\/span><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">These results were driven by a comprehensive marketing and operations strategy, including Google Ads, lead generation through SpareFoot, a high-performance call center built to close leads, local SEO, and a conversion-optimised website.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">White Label Storage also deployed a pricing strategy that aligned with the local market and drove conversions from day one.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">The Lockhart Storage facilities are all Class A new builds located throughout the state of Florida. The size of the properties ranges from 588 to over 850 units.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">These new facilities will provide a range of options to meet the needs of customers in each respective community. For example, each facility will offer a mix of climate-controlled units, drive-up units, and amenities like online payment that streamline the customer experience.<\/span><\/span><\/span><\/p>\n<figure id=\"attachment_9103\" aria-describedby=\"caption-attachment-9103\" style=\"width: 1360px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-9103 size-full\" src=\"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-content\/uploads\/2025\/06\/Davenport-3.png\" alt=\"\" width=\"1360\" height=\"993\" \/><figcaption id=\"caption-attachment-9103\" class=\"wp-caption-text\">Lockhart Storage Centers, Davenport, is a Class A facility with 700 units<\/figcaption><\/figure>\n<p><span style=\"color: #222222;\">\u201c<span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">The success at the Davenport property is down to the combination of our proven management approach and Lockhart Storage\u2019s quality product offerings,\u201d said Peter Smyth, CEO and Co-Founder of White Label Storage.<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\">\u201c<span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">Our revenue management, digital marketing, and operations expertise make us well-equipped to grow Class A facilities. We\u2019re looking forward to helping Lockhart Storage find even more success with their new properties.\u201d<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\"><b>About White Label Storage<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Lato, Helvetica Neue, Arial, Helvetica, sans-serif;\"><span style=\"font-size: medium;\">White Label Storage is a performance-focused self-storage management provider. With over 150 facilities across 35 states, they are one of the fastest-growing companies in the industry. From facility management to digital marketing and revenue optimization, White Label Storage offers a range of services that help owners and operators reduce costs, improve revenue, and streamline their operations.<\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>White Label Storage has added six Lockhart Storage Centers facilities to its portfolio, further expanding its footprint in the Southeast and reinforcing its position as one of the fastest growing third-party management companies in the industry. \u201cWe\u2019re proud to expand our relationship with Lockhart Storage Centers,\u201d said Jennifer Barroqueiro, Vice President of Operations at White Label Storage. \u201cFollowing the strong performance at Davenport, Lockhart entrusted us with the management of their additional Class A facilities in Florida, and we\u2019ve already hit the ground running.\u201d White Label Storage initially launched management&hellip;<\/p>\n","protected":false},"author":13,"featured_media":9101,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[21],"tags":[],"gutentor_comment":0,"_links":{"self":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/9100"}],"collection":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/comments?post=9100"}],"version-history":[{"count":3,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/9100\/revisions"}],"predecessor-version":[{"id":9107,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/posts\/9100\/revisions\/9107"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/media\/9101"}],"wp:attachment":[{"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/media?parent=9100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/categories?post=9100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/listselfstorage.com\/us\/industry-insights\/wp-json\/wp\/v2\/tags?post=9100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}