In the highly competitive self-storage industry, mastering your sales funnel is crucial for turning inquiries into loyal customers. A well-structured sales funnel guides prospects from awareness to action with intentional messaging, follow-up, and service strategies. Start by understanding who manages your funnel—on-site teams, off-site reps, or a hybrid model—and tailor your process to ensure each lead is nurtured effectively. Clear communication is essential. Train your team to build rapport quickly during phone calls, capturing key details early, and ensuring your phone systems, call tracking, and coaching tools are functioning flawlessly.…
Day: July 30, 2025
Recent Self-Storage Transactions: 07.24.2025 – 07.29.2025
The latest batch of self-storage transactions highlights continued investor focus on scale, geographic diversification and operational integration. Deals spanned both suburban and high-density urban markets – including Texas, Florida, California, New Jersey and New York – sustained confidence in core and secondary regions with favorable demographic trends. A mix of single-asset and multi-property portfolio acquisitions indicates ongoing efforts to establish brand presence and enhance platform efficiency. Properties included stabilized income-producing facilities, recently built climate-controlled sites, and assets with RV and boat storage, underscoring demand for both traditional and lifestyle-oriented storage…