Category: Sponsored

White Label Storage, one of the industry’s fastest-growing management companies, has partnered with Ai Lean—the only end-to-end lien compliance automation platform for self-storage—to simplify how owners and operators manage the lien process. Market data shows that delinquencies are on the rise, meaning more operators will be forced to navigate the notoriously complex lien process. Relying on manual workflows to resolve delinquencies leads to reduced revenue, increased legal risk, and time diverted from growth-focused initiatives. “We know firsthand how challenging delinquency resolution and lien compliance can be. That’s why we’re thrilled…

While the last few years have been challenging for the self-storage industry, one of the most positive and productive results of the volatile economy and lower street rents is that it has forced operators to take a hard look at their management platforms, operating procedures, expenses, unit pricing, and how their properties compete within their respective submarkets. We have all learned to survive with lower revenue and NOI growth. Today, we are starting to see signs that self-storage fundamentals are bottoming. External source reports that advertised rental rates are nearly…

JLL Capital Markets announced today that it has arranged a $14.88 million construction loan for the development of a new Class A self-storage development in Montvale, Bergen County, New Jersey. JLL worked on behalf of the borrower, a strategic venture between Claremont Development, March Development and Battery Global Advisors, to secure the 42-month, floating-rate loan with extension options through Fulton Bank. Located at 21 Phillips Parkway, the property is currently improved with an 18,500-square-foot medical office building that will be demolished to develop the 129,889-square-foot, three-story building. The property will…

In this video, White Label Storage Co-Founder Peter Smyth breaks down how to utilize ECRI to improve your profitability without tanking customer satisfaction. The walkthrough utilizes a spreadsheet template, which you can download here to start running your own ECRI program and optimizing rents. Existing Customer Rate Increases (ECRI) is a fundamental part of revenue management for self-storage facilities. This process enables owners and operators to move tenants from low promotion rates to pro forma rates that bring in more revenue. ECRI works because the psychology of customers changes once…

Managing a self-storage facility efficiently requires having the right personnel on-site. However, not every facility needs a full-time manager. A part-time, on-the-ground manager can be the perfect solution to handle daily operations without the commitment of a full-time employee. Here’s a step-by-step guide to hiring the ideal candidate for your self-storage business; 1. Define Your Needs Before starting the hiring process, assess your facility’s specific requirements: How often do you need on-site management—daily or a few times a week? What tasks will they be responsible for? Will they handle customer…

Online reviews are the lifeblood of local businesses. Seventy per cent of consumers say that they regularly check the reviews before visiting a local business. And it’s no different in self-storage: potential tenants rely on reviews to help them vet facilities. Digital reviews also affect how businesses rank in local search results in Google, which is another indicator of just how vital they are for self-storage facilities in all markets. But reviews are notoriously difficult to obtain. Studies show that people are less motivated to share a positive experience than…

Recently I had the pleasure of moderating a panel of some of the top players within the self-storage space nationally, from REITs to small operators, developers, a general contractor and several lenders. To start 2025 the operators commented that tenants have become stickier – allowing the implementation of multiple rounds of ECRI’s (Existing Customer Rate Increases), helping increase overall portfolio incomes. While the early leasing season is showing promise it still lags well behind the peak years of 2021-2022 and is slightly below the pre-COVID years but markedly improved over…

We are thrilled to be recognized as a Google Partner. This achievement is a reflection of our marketing team’s expertise and relentless pursuit of delivering exceptional results for our clients. As a Google Partner, we are even more equipped to help self-storage facilities drive growth, increase occupancy, and maximize their return on investment.” – Liisi Fall, Director of Marketing at White Label Storage White Label Storage, a leader in third-party management for self-storage businesses, has officially earned Google Partner status. This achievement is a significant milestone for the company and…

Janus International Group’s Nokē Smart Entry Transformation Celebrated by Amazon Web Services at re:Invent Janus Acknowledged by AWS for Significant Enhancements to the Nokē Platform Janus International Group, Inc. (NYSE: JBI) (“Janus”), a leading provider of cutting-edge smart access control technologies and building product solutions for the self-storage, commercial, and industrial sectors, was acknowledged by Amazon Web Services (“AWS”) at the AWS re:Invent conference for successfully migrating its award-winning Nokē Smart Entry system to the AWS platform. Sanjay Khinvasara, EVP & Chief Engineering Officer of Nokē, was asked to present…