Author: Shinil Krishnan

Recent Self-Storage Transactions: 01.28.2026 – 02.03.2026

        Property: Lone Star Storage Center – San Angelo Location: San Angelo, Texas Brokers and Brokerage: Bill Bellomy, Michael Johnson, Logan Foster and Hugh Horne of Versal NRSF: 69,525 Unit Count: 544 units (334 non-climate-controlled units and 210 climate-controlled units)     Portfolio: 15 Self-Storage Properties Location: Manhattan, Staten Island, Brooklyn, and Queens, New York Buyer: StorageMart (operating as Manhattan Mini Storage) NRSF: 1.3 Million Unit count: 25,498 units and 121 parking spaces       Property: Spencer Mini Storage Location: La Porte, Year Built: Late 1990…

Featured Broker: Nathan Beliveau-Robinson

Nathan is a skilled M&A professional with a focus on main street to lower middle market transactions. He provides strategic guidance throughout the entire deal process, from buying and selling to valuations and negotiations, ensuring smooth and successful outcomes for clients. His expertise in commercial real estate complements his work in business transactions, offering a well-rounded and tailored approach. With a deep commitment to professionalism and a client-first mindset, Nathan is a trusted partner for navigating the complexities of M&A, business brokerage, and commercial real estate. Born and raised in…

How (and Why) to Optimize Your Google Ads

For most self-storage owners and operators, demand starts with a Google search. When someone types “storage units near me,” they’re not browsing—they’re solving an immediate problem. They need space, they need it nearby, and they need it now. That’s what makes Google Ads one of the most powerful demand-capture tools in self-storage today. It’s also what makes Google Ads so deceptively difficult to get right. At a high level, Google Ads seems simple: pick a few keywords, set a budget, write an ad, and wait for the phone to ring.…

State of CRE Debt Markets in 1Q 2026

After holding rates steady for most of 2025, the Federal Reserve ended the year by cutting the federal funds rate by 25 bps at 3 consecutive Federal Open Market Committee (FOMC) meetings, for a total of 75 bps of cuts for the year. The primary floating-rate index for commercial real estate mortgages, the Secured Overnight Financing Rate (SOFR), moved in lockstep with the Fed’s rate cuts, as is typical. Other index rates, such as WSJ Prime, which is a preferred alternative to US Treasury rates and SOFR for many regional…

Recent Self-Storage Transactions: 01.21.2026 – 01.27.2026

Deal activity over the past week reflects evolving investor focus in 2026, with acquisitions spanning high-occupancy core assets, boat and RV storage, and platform-scale portfolio transactions across key growth markets. Sales included a strong performing facility in Lake Havasu City, Arizona, where seasonal migration and outdoor recreation continue to support demand, alongside a boat and RV storage asset in Buda, Texas, reflecting the growing importance of parking-oriented formats within the storage sector. The mix of deals also highlights continued interest in value-add opportunities, including a property with roughly 81% occupancy…

Featured Broker: Jordan Farrer

Jordan Farrer serves as an investment specialist for The LeClaire-Schlosser Group. His service is focused on the disposition and acquisition of self-storage facilities in Utah, Nevada, Idaho, Montana, and the West. He is a regular speaker for the self-storage industry and enjoys presenting at the state and regional shows. Jordan is a Utah native, he grew up in St. George, and graduated from Dixie State University with a Bachelor of Science in Finance. Before joining Marcus & Millichap, Mr. Farrer worked with a real estate private equity firm, a local…

The Storage Center Expands With Launch of Self-Storage Facility in Conway, Arkansas

The Storage Center, a leading owner-operator of Class A self-storage properties across the Southeast, has officially opened its newest storage facility at 425 6th St., Conway, AR 72032. The brand new, three-story facility opened its doors in late November, offering more than 706 climate-controlled storage units and 85,200 square feet of rentable space within an emerging technology market. Located in Airport Park, the facility is intentionally designed to support the region’s rapid residential and commercial expansion. The location offers convenient storage solutions for local residents, businesses, and University of Central…

Lone Star Storage to Add 30K Square Feet of RV Space in Bastrop, Texas

Lone Star Storage in Bastrop will add to its existing footprint off Highway 71, as an approximately $2.5 million expansion is planned for the business. The details The 30,000-square-foot project—which was filed with the Texas Department of Licensing and Regulation on Jan. 21—is scheduled to begin on Feb. 2 and be completed by Aug. 15. The scope of work includes the construction of two metal buildings for more RV storage. About the business Lone Star Storage offers a variety of units for rent, including: Temperature-controlled units Indoor parking for RVs,…

A Vacant Movie Theater is Set to Become Self-Storage Facility in North Bergen, New Jersey

A vacant movie theater in North Bergen is set to become a self-storage facility after the sale of the property by Madison International Realty, brokers with JLL announced Thursday. According to a news release, the 57-foot-tall, 73,398-square-foot building at 3131 Kennedy Blvd. has a steel frame and concrete masonry with large open spaces and high ceilings. That made it attractive as a conversion opportunity for the buyer, Safely Store, whose plans call for 103,000 square feet of climate-controlled self-storage across four stories. JLL Senior Managing Director Jose Cruz, managing directors…

Fast & EZ Self Storage Selects White Label Storage to Manage 11-Facility Portfolio

Fast & EZ Self Storage has officially selected White Label Storage to manage their portfolio of 11 facilities across Arizona, California, Nevada, North Carolina, South Carolina, and Oklahoma. This partnership brings over 2,200+ units onto the White Label Storage platform and marks a significant expansion of the company’s footprint in the Western and Southern United States. Ownership made the decision to transition management partners to accelerate the portfolio’s growth trajectory. Seeking a more performance-focused approach to operations, Fast & EZ Self Storage selected White Label Storage to optimize operational efficiency…