Category: Featured Home Slider

In self-storage, the biggest challenge isn’t always demand — it’s time. As daily responsibilities pile up, owners lose the time they need to think strategically and plan for growth. That was the exact scenario facing a large Midwest operator in early 2025. With a 600+ unit drive-up facility, the ownership group had built a solid asset. However, as they looked to expand their portfolio, they realized that self-managing the day-to-day operations was holding them back. They needed a partner to take over the heavy lifting, professionalize the operations, and maximize…

Anyone following the self-storage industry over the past decade has seen the impacts of institutional capital (private equity, HNW family offices, hedge funds, endowments, etc.). Primary impacts include: The rise of REIT 3rd party management platforms Institutional capital generally mandates institutional property management. The self-storage REITs, primarily Extra Space, CubeSmart, Public Storage, and now SmartStop, have been the main beneficiaries of this shift in the capital stack. Prior to the entrance of institutional capital, the REITs’ growth came from development and acquisition activity that has now shifted to adding properties…