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10 Features Storage Renters Are Most Willing to Pay Extra For

One of the biggest opportunities for self-storage owners isn’t simply filling vacant units—it’s increasing the value customers perceive in their rental experience. While location and pricing remain important, many tenants are willing to pay higher rental rates for amenities that provide greater convenience, security, and peace of mind. Understanding which features customers value most can help operators prioritize capital improvements that generate stronger returns. 1. Pest Control Nothing damages customer confidence faster than concerns about rodents or insects. A professionally maintained pest control program protects tenants’ belongings while reinforcing the…

We Asked. We Listened. We Built THE Show.

As publisher of Modern Storage Media, I’ve had the privilege of attending more self-storage conferences and trade shows than I could possibly count. Some have been outstanding. Others…not so much. But over the years, one thing became abundantly clear. No matter where I went, I kept hearing the same comments. “I hate having to choose between educational sessions and spending time on the trade show floor.” “There just isn’t enough time to really network.” “I want education I can actually use when I get home.” When we began planning THE…

Weekly Self Storage Transaction Roundup: 6/30/26 – 7/01/26

Self-storage sales last week highlighted a clear split between scarcity-driven pricing power and execution-driven upside. Washington, DC, and Jefferson Valley, NY, anchored the high-barrier end of the spectrum: the DC asset operated in a market with just 3.90 SF per capita and the week’s highest walk-in rate at $3.46/SF, while Jefferson Valley paired affluent Westchester County demographics with limited nearby competition and $2.45/SF walk-in rates. Meanwhile, the Denver MSA portfolio offered a different version of demand, pairing stabilized in-place cash flow with exposure to two distinct suburban markets: Arvada, a…

Blue Bird Mini Storage Wins Approval to Expand Onto Commercial Corner Parcel in Cornelia, Georgia

The Cornelia, Georgia City Commission voted 3-1 to approve an amendment permitting Blue Bird Mini Storage LLC to extend its planned development at 1509 Level Grove Road onto a corner parcel originally set aside for retail. Engineering constraints related to stormwater retention reduced the usable area for a retail tenant, leading the developer to request the change. The hearing raised issues around cemetery proximity, market demand, and land use trade-offs — a combination of concerns that reflects the broader scrutiny self-storage projects commonly face in smaller municipal markets. Read the…

SecureSpace Opens Fourth San Diego Location in Encanto Neighborhood in San Diego, California

SecureSpace Self Storage has opened a location at 5950 Federal Blvd in San Diego’s Encanto neighborhood, marking the brand’s fourth facility in the metro area. The three-story building offers 51,190 square feet across 555 units and eight rentable parking spaces, with ongoing renovations that include AI-enabled security systems. A fifth San Diego location is currently under construction. The openings illustrate a market clustering strategy in which operators concentrate multiple facilities within a single metro to build brand density and operational efficiency. Read the Full Article Source: PR Newswire (by CISION)

StorageMart Expands in Chicago and Indianapolis With Two New Managed Sites

StorageMart added two facilities to its third-party management portfolio in Q2 2026, with properties in Crystal Lake, Illinois, and Indianapolis, Indiana. The Crystal Lake site at 4504 E Terra Cotta Ave encompasses 86,165 net rentable square feet and 690 units, marking StorageMart’s 20th managed location in the Chicago metro. The Indianapolis property at 6550 S Belmont Ave adds 48,815 square feet and 389 units, extending the brand’s presence to eight sites in that market. The additions are consistent with a broader industry trend of facility owners turning to established operators…

Featured Broker: Taylor Cahn

As Co-Founder and Executive Director of Storage Exchange, Taylor plays a central role in shaping the firm’s investment sales platform and overall growth strategy. He has been instrumental in the development of the company’s proprietary brokerage infrastructure, designed to enhance investment visibility, streamline execution, and deliver efficient, high- certainty transaction outcomes. In addition to his leadership responsibilities, Taylor serves as Vice President of Investment Sales, where he leads a team of investment professionals focused on the acquisition and disposition of self-storage and alternative real estate assets. He works closely with…

COOL-BINZ Opens Climate-Controlled Portable Storage Franchise in Greater Atlanta, Georgia

COOL-BINZ, a portable climate-controlled storage brand operating under the BELFOR Franchise Group, has opened a franchise location in Greater Atlanta under the ownership of Hugh and Michelle Rowden. The company delivers insulated, temperature-regulated containers to residential and commercial customers. The Atlanta entry extends the brand’s reach beyond its Florida base into another high-humidity Southern market. The expansion reflects broader industry interest in portable climate-controlled storage formats as demand grows for alternatives to traditional fixed-facility self-storage. Read the Full Article Source: Franchising.com

Blackfin Partners, RSG Development Open Storage and RV Facility in Haines City, Florida

RSG Development, Blackfin Partners, and The Feldman Companies have opened a three-story, 103,968-square-foot self-storage facility at 4148 Johnson Avenue East in Haines City, Florida. The property offers 659 climate-controlled units along with covered and open RV and boat parking. The project serves as the final phase of a Publix-anchored retail center located near Crosswinds, a planned community of more than 5,000 homes. The development is a notable example of self-storage being positioned within mixed-use retail projects in advance of large-scale residential growth. Read the Full Article Source: EIN Presswire

StorTrack Market of the Month: Southwest Florida

Southwest Florida self-storage market encompasses three MSAs: Cape Coral–Fort Myers, Naples–Marco Island, and Punta Gorda. It includes 283 facilities and nearly 15.4 million net rentable square feet (NRSF) serving around 1.4 million people. With 10.8 square feet per capita, the region exceeds the national average of 7.9, reflecting population growth, in-migration, and storage demand from retirees and seasonal residents. Against this backdrop, supply dynamics vary across the region’s distinct markets. We used StorTrack’s Explorer platform to dig into key market metrics. Market Snapshot for Southwest Florida Among the three markets, Punta Gorda…