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5 Costly Mistakes New Self Storage Owners Make (and How to Avoid Them)

The self storage industry has drawn a wave of new investors and first-time operators in recent years. Some entered during the post-2020 boom when facilities looked like easy money: high occupancy, rising rents, and steady cash flow. But operating a storage facility profitably requires more than signing closing documents. New owners often underestimate the complexity of the business and end up making preventable mistakes that hurt cash flow, occupancy, and long-term value. Based on our experience working with hundreds of facilities, here are five of the most expensive mistakes new…

Recent Self-Storage Transactions: 04.15.2026 – 04.21.2026

The latest transaction data reflects a clear bifurcation in buyer strategy, with capital targeting both high-barrier, institutional-quality assets and value-add opportunities across secondary markets. The acquisition of the Class-A facility in Holly Springs and the 149,500 NRSF asset in Fort Myers underscores continued institutional demand for stabilized properties in growth-oriented Sunbelt markets. At the same time, smaller deals in Evansdale and Floresville point to a focus on operational upside, particularly where expansion potential and below-market occupancy, such as the 78% physical occupancy in Floresville, create a path toward stabilization. The…

JLL Secures Financing for Extra Space Self-Storage Project in Somerset County – Hillsborough, New Jersey

A project to add a 709-unit self-storage development along Route 206 in Hillsborough has secured construction financing. JLL Capital Markets announced April 20 arranging the five-year construction and bridge loan for Extra Space Hillsborough on behalf of Provident Bank. The team worked for the borrower, Shadowbrook Capital. Additional terms were not disclosed. The transaction marks the latest from JLL’s capital solutions team in the local self-storage market. It builds on funding for two other New Jersey projects announced this year — both also secured through local lenders. In Hillsborough, the…

SurePoint Begins Development of a New Self-Storage Facility in Woodlands Township, Texas

Clint Wynn, Robert Loeb, Jeff Bailey, and Brian Cisarik of SurePoint Development are pleased to announce that they have begun construction on their latest Houston-area development in The Woodlands Town Center. SurePoint’s tenth project in the Houston area will be located in the heart of The Woodlands, the master-planned community developed by award-winning Howard Hughes Holdings Inc. The Class-A facility will be situated near the intersection of Six Pines Drive and Lake Front Circle and will offer 90,000 rentable square feet of climate-controlled space. Additionally, SurePoint has two projects currently…

JLL Arranges Financing for Self-Storage Facility in Hillsborough, New Jersey

JLL Capital Markets arranged construction financing for Extra Space Hillsborough, a 709-unit, 105,663-square-foot self-storage development to be built at 35 Bedle St. in Hillsborough, Somerset County, NJ. A JLL team of Michael Klein, Nazario Paragano and Michael Donohoe worked on behalf of the borrower, Shadowbrook Capital, to secure the five-year construction and bridge loan through Provident Bank. Terms were not disclosed. “Shadowbrook Capital presented a compelling opportunity by identifying a clear need for high-quality self-storage in this underserved market,” said Paragano. “The combination of a premier sponsor, a strategic location with…

Stark Moving and Storage Strengthens its Presence with New Downtown Location and Enhanced Local Moving Fleet in Boston, Massachusetts

Stark Moving and Storage, a full-service moving and self-storage provider, announced the expansion of its Boston operations with a new downtown location and an enhanced fleet dedicated to local moves throughout the metro area. The new downtown hub is designed to shorten response times, increase scheduling flexibility and improve access for customers in central Boston neighborhoods, including those in high-rise residential buildings and dense commercial corridors. With this expansion, Stark Moving and Storage is positioning itself to better serve customers seeking a moving company in boston that combines local knowledge…

Go Store It Expands Recreational Storage Platform With a New Facility in Bonita Springs, Florida

Driven by increasing demand for secure storage solutions among boat and RV owners, Go Store It Self-Storage has opened a new 105-space vehicle storage facility in Bonita Springs, Florida. Located in a high-growth region near Naples, the property offers secure, canopy-covered parking designed to protect boats, RVs and other recreational vehicles from Florida’s harsh sun and coastal elements. “We’re excited to welcome Southwest Florida’s boaters and adventurers to this new facility,” said Scott Hastings, chief financial officer of Go Store It. “This property delivers the security, convenience and accessibility customers…

Mini Storage On Wheels Brings Affordable Portable Storage Solutions to Napa and Sonoma Counties, California

Mini Storage On Wheels is proud to bring its convenient and affordable 8ft x 16ft portable storage units to homeowners and businesses throughout Napa and Sonoma Counties. As a locally owned and operated business rooted in the community, Mini Storage On Wheels is committed to making moving and storage easier, more flexible, and less stressful for local residents. Designed with convenience in mind, Mini Storage On Wheels offers a simple alternative to traditional moving companies and self-storage facilities. Portable storage units are delivered directly to a customer’s home or business,…

SpaceVault Self-Storage Relaunches with New Ownership and Advanced Technology in Lafayette, Indiana

SpaceVault Self-Storage in Lafayette, Indiana, relaunches under new ownership with advanced security, fully digital access, and community-focused pricing, transforming a previously neglected facility into a modern storage solution. SpaceVault Self-Storage has officially relaunched under new ownership, bringing a fully modernized, technology-driven self-storage experience to the Greater Lafayette community. Led by entrepreneur Alex Straffin and his partners, the facility has undergone a complete transformation, upgrading security, accessibility, and overall customer experience. SpaceVault Self-Storage serves local residents, businesses, and students from nearby Purdue University with a state-of-the-art facility designed to provide safe,…

Talonvest Arranges Refi for Five-Property Self-Storage Portfolio Across Rancho Santa Margarita, Pasadena, Northridge, Hollywood and Sacramento – California

Talonvest Capital, Inc. arranged $64 million in refinancing for a five-property self-storage portfolio on behalf of SoCal Self Storage, a Southern California owner-operator with nearly four decades of experience. Eric Snyder, Kim Bishop, Mason Brusseau and Lauren Maehler were among the Talonvest team members responsible for the transaction The financings were structured as 10-year, non-recourse permanent loans through a securitized lender, featuring full-term interest-only payments at fixed rates, no cash management, and highly competitive spreads. Talonvest further enhanced the execution by negotiating key borrower-friendly terms, ranging from the waiver of…